Good news that’s not fake

Seltzer has entered its new Essence range into the Food Review/Symrise New Product Competition.


Seltzer, the brand that introduced flavoured water to South Africans, has added even more sparkle to its range. New Seltzer Essence – surprisingly honest real sparkling water – available in three enticing natural flavours: Pink Grapefruit and Strawberry, Green Apple and Mint, and Watermelon and Mixed Berry.

Families can now confidently enjoy the range’s goodness, knowing that they don’t have to worry about children’s bone or teeth development, the dreaded sugar high or any of the other harmful effects of sugar.

Health and fitness fanatics can add Seltzer Essence to their daily routine with no fears of it disrupting a carefully planned and controlled diet or training regime. And, for those who are consciously cutting down on sugar, but dreading a life of blandness, the water promises all of the taste and none of the sugar.

‘Seltzer water itself is known and loved as a healthy and delicious alternative to plain water,’ says Kieran Treacy, founder of Seltzer. ‘This new range adds a taste profile that we believe our loyal customers will love, and that will win many more followers in search of an honest and natural water option. We are really proud of this no-sugar, no-preservatives, guilt-free, healthy alternative drink.’

The three Seltzer flavours were carefully selected for those with a taste for refreshing goodness, with each label telling a novel story:

  • Watermelon and Mixed Berry says no to sugar and preservatives, but a fresh and delicious yes to the refreshingly delicate sparklingly taste of watermelon and mixed berry.
  • Pink Grapefruit and Strawberry is guaranteed to tickle taste buds pink with the sparkling combination of pink grapefruit and strawberry. No sugar, no preservatives – this one is certainly berry nice and refreshingly fruity!
  • Green Apple and Mint is wickedly refreshing, sparkling with freshness and just enough fruity taste to delight. No sugar, no preservatives. A bottle a day is sure to keep unhappy away.