Global demand for fresh food increased by nearly three per cent in volume terms in 2016. This is in line with average growth achieved over the last five years. The Middle East, Africa and Asia Pacific were the most dynamic regions displaying growth above the global average. Growing populations and improving disposable budgets are behind the strong performance.
Personalisation reaches its tipping point when a food company like Campbell’s Soup invests $32 million in a start-up firm focusing on personalised nutrition. Personalised nutrition is a key growth opportunity for food and beverage companies as consumers increasingly turn to individually tailored diets.
Consumption in 2016 is an interesting blend of established and new trends with countertrends, which are challenging ways of living and buying. Global instability, “greenwashing”—insincere brand displays of concern for the environment— and financial hardship have more people becoming change makers in an effort to create a better world. Daphne Kasriel-Alexander looks at the biggest 10 consumer trends for 2016 in this white paper from Euromonitor.
The South African and African packaging industries will take centre stage at Propak Africa 2016 at the Expo Centre in Nasrec, Johannesburg. To be held from 15 to 18 March, the trade show will be co-located with Pro-Plas Africa, FoodPro, Pro-Label Africa and The Gapp Print Expo.