Moir’s New Cake in a Mug

Following the international trend for bite-size snacking, Pioneer Foods’ Moir’s brand has launched MOIR’S Mug Cake.


The brand you have known and loved for years is shaking up the baking category with these easy, single-serve, baked desserts treats that can be eaten on the go and prepared almost anywhere – all you need is a mug and a microwave.

Each box consists of four individual portion Mug Cakes. They’re so easy to prepare, all you need to add is milk, give it a stir and pop it in the microwave for two minutes.

As soon as it pings to let you know it’s ready, let it stand for two minutes and you can indulge in a sneaky afternoon snack which is eaten straight out the mug.

If you’re feeling creative, consider adding a few toppings or inclusions like marshmallow or chocolate chips, or a dollop of peanut butter or chocolate spread in the centre.

Moir’s Mug Cakes are available in three different flavours:

  • Rich Chocolate
  • Crème Caramel
  • Buttery Vanilla