Messe Munchen South Africa leads the pack in marketing at ROAR awards

Messe Muenchen South Africa, organisers of the co-located exhibitions – IFAT Africa, food & drink technology Africa (fdt Africa) and analytica Lab Africa received a Distinction in Marketing award at the Association of African Exhibition Organisers (AAXO) ROAR Awards held in January 2020.

IFAT Africa, analytica Lab Africa and food & drink technology Africa, received the distinction in marketing award in the category of trade exhibitions over 12 000 square metres.

Messe Munchen South Africa scoops distinction in ROAR awards

Messe Muenchen South Africa, organisers of the co-located exhibitions – IFAT Africa, food & drink technology Africa (fdt Africa) and analytica Lab Africa received a Distinction in Marketing award at the ROAR Awards held in January 2020

Full spectrum of technology

These co-located events bring to the continent the full spectrum of the technology behind water, sewage, refuse and recycling, food and beverage production, and laboratory technology, analysis, biotechnology and diagnostics.

‘Messe Muenchen South Africa has proactively driven its content and marketing strategy to deliver on our goals of showcasing global trends and solutions to Africa’s challenges, to catalyse business and facilitate introductions that support collaboration and economic growth,’ says Suzette Scheepers, CEO of Messe Muenchen South Africa.

Premier food and beverage exhibition

The next instalment of IFAT Africa, the leading exhibition for water, sewage, refuse and recycling, analytica Lab Africa, the only trade fair for laboratory technology, analysis, biotechnology and diagnostics in South Africa, and food & drink technology (fdt) Africa, the premier food and beverage exhibition will take place from  13–15 July 2021 at Gallagher Convention Centre, Johannesburg.